[bdsa Website] Portfolio Headers The Par Club

Jia Li Seafood Soup

About the Project

Jia Li Seafood Soup, formerly known as “Marsiling Blk 19’s Sin Kee Seafood Soup”, delights north-side Singapore residents with fresh grouper slices, succulent prawns and crayfish, plus MSG-free tasty soup brewed with premium Japan-imported scallops. As a leading social media marketing agency in Singapore, BDSA is a top choice for F&B companies looking for social media marketing services—from ideation to execution.

When Jia Li Seafood Soup approached BDSA, they knew content was key to showcase food freshness but struggled with fresh ideas and execution as non-marketing experts—a common hurdle for F&B companies in Singapore. BDSA stepped in as their dedicated digital marketing arm, handling the full process from ideation to production so they could focus on perfecting their seafood soup.

  • Client

    Jia Li Seafood Soup

  • Agency

    BDSA

  • Services

    Social Media Management

Notable Results

0

Grew Jia Li Seafood Soup Instagram by 4,500 followers within 6 months

0.8 %

Increased average engagement rate from 0.8% to 5.5%

0

Top-performing Reel achieved 99k views and 1,000 engagements

Digital Media

Thumb-Stopping

Content

Bdsa24 Portfolio 06 Timezonesmm 02 Item 01 Slice01
Bdsa24 Portfolio 06 Timezonesmm 02 Item 01 Slice02
Bdsa24 Portfolio 06 Timezonesmm 02 Item 01 Slice03
Bdsa24 Portfolio 06 Timezonesmm 02 Item 01 Slice04
Bdsa24 Portfolio 06 Timezonesmm 02 Item 01 Slice01
Bdsa24 Portfolio 06 Timezonesmm 02 Item 01 Slice02
Bdsa24 Portfolio 06 Timezonesmm 02 Item 01 Slice03
Bdsa24 Portfolio 06 Timezonesmm 02 Item 01 Slice04
Bdsa24 Portfolio 06 Timezonesmm 02 Item 01 Slice01
Bdsa24 Portfolio 06 Timezonesmm 02 Item 01 Slice02
Bdsa24 Portfolio 06 Timezonesmm 02 Item 01 Slice03
Bdsa24 Portfolio 06 Timezonesmm 02 Item 01 Slice04
Bdsa24 Portfolio 06 Timezonesmm 02 Item 01 Slice01
Bdsa24 Portfolio 06 Timezonesmm 02 Item 01 Slice02
Bdsa24 Portfolio 06 Timezonesmm 02 Item 01 Slice03
Bdsa24 Portfolio 06 Timezonesmm 02 Item 01 Slice04
3089f93146804c8d18c79e2dfda92907be032954722e2a4bf1d175c9d3594822
8d2250eab92d0718dc44618aac03a5498b244df24a1205bbaeb94764f4ee376a
Bf896b7a372f8e9947a9c7b0d284efbae8978d2d5093dbe06553289f653cad70

The Result

Perception Change

Results hit fast: just 3 months in, a Straits Times journalist DM’d via Instagram for an editorial feature. BDSA blended cinematic behind-the-scenes documentaries with trending social video styles, amplifying Jia Li’s crave-worthy appeal. BDSA made it happen—turning fresh ingredients into fresh buzz for this classic Singaporean go-to dish.

3089f93146804c8d18c79e2dfda92907be032954722e2a4bf1d175c9d3594822

Power Your
Growth Today

GET THE LATEST INFO FROM US

Join our mailing list to receive insights straight to your inbox.

BDSA PTE LTD © 2024.

Crafted by Marketing Ninjas. 🥷

All Rights Reserved.